BETTER HOMES AND GARDENS
Extending the iconic look and voice of a leading media brand to the world's largest retail arena
Read more ›
AMERICAN GIRL
Expanding market share for America’s premier upscale brand for girls
Read more ›
GIRL SCOUTS OF THE USA
Guiding a classic brand to recapture a core value - leadership - and expand retail opportunities
Read more ›
TARGET
Optimizing seasonal sales with an integrated merchandising campaign: from product to promotion to point-of-sale
Read more ›
FOOD NETWORK AT KOHL’S
Building an umbrella brand for the housewares business of a mid-tier department store
Read more ›
PBS Kids Educational toys to debut in 2011
Parham Santana is scheduled to develop packaging for PBS Kids' newly branded line of educational preschool toys.
Read more ›
Ameda Breast Pumps Integrated Online and On Shelf Retail Launch
Extending a ‘Hospital Brand’ to Mass Retail. Read more ›
American Greetings Retail Restage
Updating and Restaging the American Greetings Brand at Retail. Read more ›
John Parham Speaks at In-Store Marketing Expo 2009
John Shares Insight to Help Marketers Optimize Seasonal Decorations Sales. Read more ›
Airheads
The “Out of Control” Fruit Flavored Candy Extends to Lifestyle Categories. Read more ›
Univision MasterCard Prepaid Cards and Gift Cards
The Most Popular Hispanic Network in the US Launches Gift Cards In-store and Online. Read more ›
C.F. Martin & Co. Brand Extension
Licensing Initiative to Extend the Heritage of a Guitar Brand – Six Generations and 175 Years in
the Making. Read more ›
Mountain Dew Apparel Trends
Product Extension Guidelines to Capture Multiple Facets of a Rich Brand Heritage.
Read more ›
Dirty Jobs Brand Extension
Brand Identity and Licensing Style Guide for a Discovery Channel Favorite.
Read more ›
Baby Genius Brand Extension
Refreshing the Brand Voice and Retail Presence for an Award Winning Pre-school Property.
Read more ›