James Kunnert

Director of Interactive

What got you into this business in the first place?

70s and 80s skateboard graphics.

Who was a big influence in your career?

Ricky

What was "your finest moment," the thing you're most proud of?

I don't think it's happened yet but I'll know it when it does.

What was your most embarrassing moment in this business?

Let's just say it was a misspelling that ended up in the wrong hands.

Is there a great client story you'd care to share?

I have a few, but I'd only recount them in a bar after too many drinks.

What attracted you to Parham Santana?

The great food and people.

Do you have a method for coming up with ideas and solutions for clients?

I have many methods - they're all proprietary.

What makes a great brand?

A name that's easy to say and remember, same goes for the visual symbol. It must live up to its promise. Honesty counts too.

What driving career goals do you still have?

Not get killed while working.

What talent do you wish you had?

Ability to time travel.

If you had to live on a desert island, what would you miss most?

Shopping, people watching

Is there any food that helps you think more creatively?

Is Guinness a food?

What's your favorite sports team?

Arsenal

What frustrates you the most?

Stoopid people

Tell us about your pets?

My wife has a very bad old cat. We don't get along.

What was growing up like for you?

Lots of dogs and trees - very Norman Rockwell

What do you do for a good time when you're not working?

Hang out with my daughter at the playground. Watch Max & Ruby

What was college like for you?

Picturesque and overpriced.

What is the trait you most deplore in yourself?

Not a morning person.

What is your greatest extravagance?

$400 bathrobe from olatz

What is your most treasured possession?

my kid.

What is your motto?

Live free or die!

What is your current state of mind?

Agitated

What is your most marked characteristic?

I really don't know, I'd have to ask others.

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