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ABOUT US
Answers

Who is Parham Santana?
What do we produce?
What do we believe?
Why work with Parham Santana?
How do we manage the process?

Bios

John Parham
Maruchi Santana
Carol Antone
Susan Boskoff
Lonna Buinis
Jamey Burgett

Press

Periodicals
Press Releases
Books
STRATEGY
Retail-Right Process
Retail-Right Research

Coffee Conversations
Street Smart Interviews
Permission Studies
Competitive Audit
Shelf and Aisle Studies
Opportunity Analysis

Retail-Right Brand Architecture

Retail-Right Positioning

American Girl
Cambridge
Scholastic
Reality Rules
Hanes

Retail-Right Naming

Safeseats™
Barbie Avenue™
Gatherings™
On My Own™
Knock First™

Retail-Right Trend Direction
DESIGN
Brand Identity & Messaging

American Girl
Elegan
Nickelodeon Viacom
Learning Curve
Barbie

Packaging & In-store Marketing

Barbie FAO
Batman
Discovery Channel
Cambridge
Polo Ralph Lauren
Sony Electronics

Product Merchandising & Design

Target Halloween
Target Christmas
Crayola
Gap Watches
FAO Luggage

Style Guides

Harry Potter
Nick Jr.
American Girl
Batman
NBA
Crayola
CASE STUDIES

Discovery Women
Discovery Family
Cambridge
Rubbermaid
Barbie
Lamaze Little Stars
Scholastic
Crayola
CLIENTS
Client List
Client Quotes

Crayola
Cambridge Silversmiths
Classic Media
Discovery Channel Stores
Feld Entertainment
Hearst Publications
Lamaze/RC2
Learning Curve
McGraw-Hill Companies
Nickelodeon/Nick Jr.
Random House
Rubbermaid
Scholastic Corporation
Sierra Club
Sony Electronics
CONTACT
Contact
Jobs


NEWS
News
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