May 7, 2013
A variety of ready-made terrarium gardens on sale at Crate & Barrel.
As a long-time retail strategist, I’m always looking for trends when I’m out and about in metro New York. And lately, I’m seeing terrarium garden displays at nearly every turn. There are ready-to-go planters at Crate & Barrel, CB2, and West Elm, and glass vessels suitable for planting at Target and Michaels. tell me more
May 1, 2013
Parham Santana, The Brand Extension Agency, collaborated with Sesame Workshop, the nonprofit organization behind Sesame Street, to refresh its licensed consumer products packaging worldwide. tell me more
May 1, 2013
Parham Santana helps educational brand build on the power of Sesame Street Muppets to make emotional connections
Parham Santana, The Brand Extension Agency, collaborated with Sesame Workshop, the nonprofit organization behind Sesame Street, to refresh its licensed consumer products packaging worldwide. tell me more
April 25, 2013
John explores the revolution happening in pet products in his latest HOW Blog post. From Martha Stewart pet clothes to Paul Mitchell dog shampoo, the pet lifestyle category allows brands to grow without much risk to their human product lines. tell me more
April 15, 2013
Teens might prefer to hit their favorite stores with friends, but they’re not afraid to buy the same brands as their parents. In Maruchi’s latest article for MediaPost’s Engage:Teens blog, she discovers exactly “How Brands Are Passed Down (and Up) Between Generations.” tell me more