January 3, 2014
For the second year, Parham Santana and Adweek have teamed up to choose the Best and Worst Brand Extensions of the year. We’ve narrowed it down to 20 finalists, but the final winner—and loser—depend entirely on your votes.
Do you love iTunes Radio? Or Cake Boss Bakeware? Scratching your head at the Wu-Tang Clan Bicycle? Think Grumpy Cat “Grumppuccino” jumps the shark? Vote now in our online poll then look for the results in the January 20 issue of Adweek.